EXPLAINER VIDEOS ARE GREAT TO CONVERT AND AWESOME TO SELL YOUR PRODUCT.
“Creativity is a crushing chore and a glorious mystery. The work wants to be made, and it wants to be made through you. ”
What is an Explainer video?
Explainer video is a type of marketing tool that helps you to attract your potential audience by the means of a video that explains very easily about your business and services in quite a simple and interesting manner. We believe that the video is the future of marketing.
Some people call it landing page video; some home video and some call it Explainer video. No matter what you call it, but you should invest in this, to stand out in the market with a high head competition.
You will be amazed to know a startup had evolved into a millionaire company with the help of an Animated explainer video. Who knows, next will be you? Don’t ignore this fact because explainer video is the trend of the market that can give you expected results.
Who is using explainer videos?
If you want to see who is using explainer videos now a day, have a look on Google or any other browser you are using and see the results after typing explainer videos. You will find that everyone is using explainer videos either it is a startup or a big established brands like Linkedin and Facebook.
Videos are an essential part of marketing strategy, Explainer videos are not limited upto your webpage, it is equally productive on social media platforms like youtube, twitter, facebook, instagram, linkedin and many more.
How to do optimum utilisation of explainer videos?
You need to tell in a video that what is the problem faced by the people? And what you can do or what you have for them that help out these people in getting rid of their problem. A good Explainer video must specify the problem and its solution in the form of your product or service.
Now this video must reach your potential customers, who need this. This can be achieved with the help of Digital Marketing. You need to reach your viewers with the help of social media platforms like Facebook, Linkedin, Instagram and many more. Paid campaigns will increase your conversion rate.
Animated Explainer videos are great to explain your product or service to the viewers. You can easily explain the toughest part of your business to your audience with an ease. Custom Explainer Videos help you to increase awareness of your product or service and engage people in your business.
What are the steps in production of explainer videos?
- Script Writing
- Storyboard Development
- Voice Over Recording
- Animation / Live Action Production/VFX
- Sound Effects & Music
- Video Render & Formats
Why you need an explainer video?
A simple answer to this question is because we all need to change with the Time. In today’s world, computers, smart phones and internet has a vital role in everyone’s life, either a housewife who want to shop for daily home essentials or a millionaire businessman who is doing number of deals in a day online.
Computer processors are much faster than before, smartphones are much cheaper than ever before and Internet is available at an affordable cost. Due to this technology change everybody prefers videos rather than text. Viewers found videos more entertaining rather than reading an article.
If you use a video, It will increase your chances to be visible on the first page of Google by 56% and help your customers to find you easily. According to a latest research, people share and view videos 1400% more than the words and images. And this percentage will going to increase more in future. You can say explainer video is the key to having a successful marketing strategy for every industry.
“Explainer videos attract buyers and investors for sure. Alpasbox provides you efficient videos that are meant to give you results and build a trust relationship between the buyer and the seller.”